Boy am I revved up this week!


I’m coming off a weeklong self-storage conference in Las Vegas, talking with some of the most knowledgeable individuals in the industry, and fine tuning the details of our own self-storage opportunity.


We’ve got a pretty stellar self-storage opportunity coming up. For those of you who are accredited investors, you’ve probably got your ears perked up. This one’s for you.


What I Mean by Investing Your Time

I should start by saying that I don’t like the idea of presenting someone with an opportunity, and then just taking their money, without them really knowing what it’s all about.


Honestly, it’s no better than someone tossing their money into the Wall Street “casino” and spinning the wheel.


Sure, our opportunities have a tangible asset so if things go south, at least you have something to leverage, and worst case, at least our investors come away clean. But my point is, I don’t want you investing with us unless you’re committed to the process. I don’t want to take your hand and tell you everything’s going to be alright, and you just blindly trust me.


I want you to really dig into our opportunities. Don’t just look at the opportunity, see that it’s good and think all you have to do is write a check.


Pull it apart! Do your research! Ask me questions! Challenge me even, I don’t care — just show me that you’re serious and that you’ve done your due diligence.


It’s not just for me — it’s for you. You’d be doing yourself a great disservice if you didn’t learn anything.


They Say Time Is Money, But Knowledge Is Everything

If that’s you, if you’re saying, “Hey Ross, I don’t have the time or interest in doing all this homework and research. I just want to write a check and wait for my returns”, that’s fine! But those aren’t the kind of people I want to work with. We’re not going to be a good match for each other.


There’s nothing wrong with that kind of investment strategy, except that it doesn’t work for SAO.


I hate the idea of corralling a flock of sheep, taking their money, and they’re none the wiser.


Now that I’ve gotten that out of my system, and you’re still reading (hopefully that’s a good thing), let me tell you a bit about the project.


Our Self-Storage Opportunity

The 2017 tax bill created certain “opportunity zones” where each state can designate specific areas of need for an economic boost. Our future storage facility lands smack in one of those zones. Right off the bat, our investors will receive significant tax advantages.


I’ve travelled across the country, met with hundreds of people, and am confident in saying we’ve pulled the very best team together.

For starters, Scott Meyers of The Self Storage Academy, the premier experts in self-storage, is lending invaluable wisdom and experience to this project.


Who do we have on our team, you may ask?

  • A broker with over 20 years in the business
  • A general contractor who specializes in self-storage
  • The largest self-storage property management firm in the country
  • The top building material supplier


It’s like the Justice League of Self-Storage. These folks are all superheroes in their own right.


What’s best is that we’re bringing these facilities to a highly underserved market, so we’re doing the local population some real good. The city’s already on board, and cleared us for building even twice the size we have planned.


From all this, you can tell, this is going to be a killer opportunity. You’re probably ready to pick up a pen and send a check.


But I don’t want that. Seriously, I don’t want your money. I don’t want you on this project if you’re not ready to evaluate it for yourself. All I’m asking is that you give it some thought…


Why You Should Research Everything On Your Own

I’m not here to “take care” of you, and I don’t want to! I want to help you, sure. I want to put opportunities in front of you that I know will be worth your while; that I know you’ll be excited about, but I don’t want you to blindly agree.


It’s like when a prospective homeowner comes to a real estate agent and basically says, “I don’t know what I’m doing, so here’s my money and you figure it out for me.” You wouldn’t be doing yourself any favors that way. They’d never find exactly what you need and want without you guiding them.


The same goes for these investment opportunities. You are doing yourself a favor, not me, to gather more research.


Keep this in mind, as we’re going to be formalizing the details and presenting an opportunity for accredited investors only in the next few weeks.


Questions to Ask Yourself When Considering An Investment Opportunity

Between now and then, I want you to ask yourself these questions to decide if this project is really right for you, and if you’re ready:


  1. What is my break even point?


  1. Have I looked at the Smart Asset Formula?

Take some time to go through the Smart Asset Formula. You may be surprised that with some investments (like this one), you are closer than you think to having some passive income replace your income derived from exchanging hours for dollars.


  1. Am I ready to take charge of my financial future, and quit abdicating that responsibility to others?


  1. Is my spouse or significant other on board as well?

I’m not saying it cannot be done without them, but it’s a heck of a lot easier!


  1. Do I understand the value of having an ownership stake in an opportunity like this?

Consider the tax advantages, return advantages, etc. If you need more guidance in this area, ask us!


  1. Will this opportunity diversify my portfolio in terms of the asset class and location?


Consider these questions carefully, so when the right opportunity presents itself, you’ll be in a better position to evaluate your options and make a decision.


When you’re ready, we’re here.


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I Don't Want Your Money... I Want Your Time
Do you think investing is just writing a check and handing it over, waiting for returns? Here we talk about how there is so much more to taking your future into your own hands: by gaining knowledge.